<ReaderRating>
A dream becomes true:
Reader ratings for the current print issue, every morning -
made possible for the first time by the patented WebTourBrowser with feedback channel.
A selected or randomly assembled panel of readers is chosen from the readership of a newspaper. After reading the print issue, participants indicate – with only a few mouse clicks - which article, category or advertisement they considered interesting or worth reading.
To make this possible, single pages of the newspaper are displayed together with questions and answer boxes in a specialized browser. Using an integrated feedback channel, the data are collected online and stored in a database that is provided to the newspaper on a daily basis.
Patents:
US 10/960,725
Europe EP 1 538 811
